Advantages compared to Traditional Cable TV Advertisements:
- Assured Viewership and Measurement.
- IP Network enables real-time & Accurate reports of the impressions.
- Interactivity similar to Online Media.
- Enhances subscriber Experience.
- Targeting the Ads based on segmentation of the customers.
- Location Based (District, Mandal etc)
- Age Group based
- Occupation based (Agriculture, Business etc)
Static Advertisements
Full Screen Advertisement
No. of impressions: 18-20 Lakh per day
Considering Reach: 9 Lakh households
Full Screen Advertisement (Static) during bootup of the IPTV – Must View Screen.
Banner Ad on Main Menu
No. of impressions: 5-6 Crore per day
Considering Reach: 9 Lakh households
Banner Ad on Main Menu (Landing screen) after boot-up and for accessing different features.
Info-bar – Live TV Channels
No. of impressions: 16-20 Crore per day
Considering Reach: 9 Lakh households
Banner Ad on Infobar – Viewed by Subscriber for every Live TV channel change.
Banner Advertisements
APP Store
No. of impressions: 80-90 Lakh per day
Considering Reach: 9 Lakh households
Banner Ad on App Store – Viewed by Subscriber for Accessing Youtube/ Hot Star/ Amazon/ Flipkart etc.
Quarter Window
No. of impressions: 50-60 Lakh per day
Considering Reach: 9 Lakh households
Banner Ad on Quarter Window – Viewed by Subscriber while viewing Live TV Channel categories.
Channel Guide
No. of impressions: 5-8 Lakh per day
Considering Reach: 9 Lakh households
Banner Ad on Channel Guide – Viewed by Subscriber for selecting the channel through Guide.
Video Advertisements
Video Ads on Landing Channel (Home Channel)
1000+ Ad Spots available per day (10 Sec each)
Video Ads during App Bootup (e.g Youtube)
3 Lakh Views per day for 9 Lakh subscribers
APSFL HO Team
Call: +91 91548 63933
Email: am-ec-apsfl@ap.gov.in
Call: +91 9154143206
Email: ex1-sales-apsfl@govcontractor.in